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bizpeel · Business report · Marea AlcalinaReport v2 · data as of 2026-10-22

Marea Alcalina

mareaalcalina.com

How did a WhatsApp catalog for Latin American small merchants earn $380k?

mareaalcalina.com/Homepage

Product at a glance

What it is
Builds web catalogs and menus for small Latin American merchants: customers pick products and the order goes straight to the merchant's WhatsApp or is paid online, with inventory.
Who it is for
Shops, restaurants and small merchants selling through WhatsApp and social media, plus agencies and multi-brand teams running many catalogs.
How it charges
Three monthly tiers: Basic US$14/month, Pro US$25/month and Business US$40/month, or the equivalent of US$10, US$19 and US$30 a month billed annually; online sales carry a 1.9%, 1.5% or 0.9% commission.
Business model
Subscription plus a take rate: on top of the monthly fee, the platform earns more as merchants take more money online.

Revenue, last 12 months

$111K

$380K all time

MRR

$355

−6.4% in 30 days

Active subscriptions

35

$7,846 collected in 30 days

September revenue

$7,583

January was $12.3K, the year’s high

Revenue as of 2026-10-28 (public channels, daily)Report as of 2026-10-2201

Subscribe to read the full report

6 chapters, with every figure, post and source.

  1. ?Where does its traffic mainly come from?
  2. ?How did it get its first tens of thousands of sign-ups?
  3. ?Revenue has fallen since January; what has it done about it?
  • 01Product overview
  • 02Marketing map
  • 03The growth plays
  • 04How it uses social
  • 05Timeline
  • 06What to take from it

Revenue · 30 days

+218%

$12,480

Top post on XViral

$10K in 8 days. Here is exactly what I posted, and when.

4.8K9361.2M

Growth playbook

Launch on X with a before/after demo, then pin the thread to the pricing page.

Sample figures · subscribe to see this product’s numbers

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