bizpeel · Business report · Numbers GameReport v2 · data as of 2026-10-22
Numbers Game
numbersgame.uk
A two-person football prediction site has earned $547k. Why did its monthly revenue halve this year?
Product at a glance
- What it is
- A football pre-match data and AI prediction site: one MatchView card per match with win/draw/loss probabilities, team and player stats, and the model's fair odds next to the best bookmaker price.
- Who it is for
- Fans and punters who want to spend less time on pre-match research.
- How it charges
- Three plans: Casual at £3.99 a month or £28.99 a year for Europe's top five leagues; Analyst at £12.99 a month or £68.99 a year for 50+ competitions; Tipster at £24.99 a month or £149.99 a year.
- Business model
- A data-and-tips subscription: free previews bring people in, plans are tiered by league coverage and tips, and affiliates earn 20–30% commission.
Revenue, last 12 months
$80.8K
$547K all time
MRR
$4,193
−9.6% in 30 days
Active subscriptions
362
About $11.7 a month each
June revenue
$3,898
January was $11.2K
Revenue as of 2026-10-28 (public channels, daily)Report as of 2026-10-2201
Subscribe to read the full report
6 chapters, with every figure, post and source.
- ?Where do its visits mainly come from?
- ?What makes people pay for a football data site?
- ?Why did revenue fall and then rise?
- 01Product overview
- 02Marketing map
- 03The growth plays
- 04How it uses social
- 05Timeline
- 06What to take from it
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