bizpeel · Business report · SuplifulReport v2 · data as of 2026-10-21

Supliful
supliful.com
How does a platform that lets you start a brand for free take $11.6M a year?

Product at a glance
- What it is
- A private-label fulfilment platform: merchants pick supplements, coffee or skincare, put their own brand on them and sell through their store, and Supliful makes, labels and ships each order.
- Who it is for
- Creators, coaches and small e-commerce sellers who want their own brand without holding stock or shipping orders.
- How it charges
- Free at $0 / month lets you design and list products and connect one store; fulfilling real orders needs Pro at $69 / month ($48 / month on the annual option).
- Business model
- Membership plus product margin: merchants pay a monthly membership to unlock fulfilment and then pay product cost and shipping on each order.
Revenue, last 12 months
$11.62M
$53.95M all time · verified
MRR
$179K
+0.1% in 30 days
Paying subscriptions
3,257
About $54 a month each
Membership share of revenue
~19%
MRR×12 against 12-month revenue; the rest is mostly per-order charges
Revenue as of 2026-10-28 (public channels, daily)Report as of 2026-10-2101
Subscribe to read the full report
6 chapters, with every figure, post and source.
- ?Where do its merchants mainly come from?
- ?If it's free, where does the money come from?
- ?Traffic fell, so why didn't revenue?
- 01Product overview
- 02Marketing map
- 03The growth plays
- 04How it uses social
- 05Timeline
- 06What to take from it
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